CABEI and Mastercard successfully close Regional IDEATON on Logistics and Tourism


Tegucigalpa, March 07, 2024.- The Central American Bank for Economic Integration (CABEI) together with Mastercard have achieved an important advance in the promotion of innovation and entrepreneurship at the regional level with the successful closing of the Regional IDEATON in Logistics and Tourism. This unprecedented event was held at the Bank's headquarters and in a hybrid format, where young entrepreneurs met to try to solve challenges in these areas.

During the hybrid meeting, the pre-selected participants presented their projects before a panel of expert judges, after having received mentoring and participated in several previous work sessions. The projects presented covered a range of innovative solutions, from digital platforms to improve the tourism experience to tools for optimizing the logistics supply chain. This highlights the great potential in the logistics and tourism sectors.

Gisela Sánchez, CABEI's Executive President, said: "I am in awe of the boldness of the participants in facing the challenges envisioned in the logistics and tourism sectors in our region. This not only evidences their potential as future leaders, but also reflects the strength and resilience of our partner countries, as each idea presented, each solution proposed, is a testament to our collective ability to see beyond challenges, seeking opportunities where others see obstacles."

The culmination of the event was celebrated with an exciting awards ceremony, which highlighted the two winning teams. These were not only rewarded with cash prizes granted by CABEI, but were also offered the exclusive opportunity to participate in an incubation period alongside the Mastercard team. This invaluable experience will allow them to further develop their projects and turn them into a tangible reality.

The Regional IDEATON in Logistics and Tourism has shone as a platform that stimulates creativity and entrepreneurial dynamism. Facing critical challenges in strategic sectors for the region, this event in collaboration between CABEI and Mastercard highlights the Bank's continued commitment to innovation, anticipating active cooperation with all actors in the ecosystem to forge a more prosperous and sustainable future for our region.